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Michael Boezi

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Blog

November 23, 2020 By Michael Boezi Leave a Comment

Why Black Lives Matter Is Such a Powerful Slogan

Looking at it through a media lens, Black Lives Matter is precise and powerful as a slogan. It’s direct, efficient, and airtight as an assertion. Let’s unpack the phrase to understand why it works so well.

Record Turnout 2020

November 9, 2020 By Michael Boezi Leave a Comment

Now We Know

It feels good to celebrate, with good reason. But record turnout revealed something about the coming challenges we face as a culture.

November 6, 2020 By Michael Boezi Leave a Comment

Podcasting as a Virtual Book Group (Live Online Session)

I spoke at the IPNE’s 9th Annual New England Publishing Conference meeting on Friday November 6, talking to a group of authors and publishers about about podcasting as a means of book promotion.

They will interrupt us, talk over us, and discourage our voices. Still, we speak with clarity.

November 2, 2020 By Michael Boezi Leave a Comment

What Happens Tomorrow?

My hat’s off to all of you who shoved aside intentional roadblocks to make your voice heard. Whatever happens tomorrow, thank you all the same.

October 15, 2020 By Michael Boezi Leave a Comment

How to Attract an Agent, Publisher, or Label

An agent, producer, or publisher has to make decisions based on money. If they invest in you, will they get that investment back? Will they make a profit? If the answer to these questions is, “I’m not sure,” then you are not going to get picked. It’s as simple as that. Let’s remedy that.

September 29, 2020 By Michael Boezi Leave a Comment

Refocusing When Focusing Is Difficult

Have you had trouble focusing lately? Me too. Fighting through it the best I can, I’ve been learning a lot lately – and more importantly, unlearning a lot as well.

June 15, 2020 By Michael Boezi Leave a Comment

No One Wants to Read an Email Newsletter

Email marketing is one of the most important tools for any small business. Can we come up with something other than “email newsletter” to call it, though?

teaching, college, content strategy, Emerson

May 5, 2020 By Michael Boezi Leave a Comment

COVID-19 Comes to Campus

The spring 2020 semester was a challenge, to say the least. Here’s a quick review of the term and how we dealt with the coronavirus on campus.

April 9, 2020 By Michael Boezi Leave a Comment

Boston For All: Our First Virtual Event

We at Boston For All conducted our first virtual event in support of The Greg Hill Foundation’s Restaurant Strong Fund to provide financial relief to local restaurant workers who have suddenly lost their income. We raised over $3,000 at this event from our generous friends, neighbors, and supporters.

August 12, 2019 By Michael Boezi Leave a Comment

Content Marketing Has Changed (Episode 156)

Have you noticed that social media is not as effective anymore? That your website traffic is down? That people aren’t opening your email newsletters as much? Content marketing has changed a lot over the past 5 years alone.

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