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Michael Boezi:
Writer, Instructor, Musician

Here’s what I’m up to right now.

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Content Strategy, Content Marketing, Inbound Marketing, Social Media Marketing, SEO, PodcastMarketing Without the Marketing (Podcast)

How can you promote yourself or your business without coming off as self-promotional? This podcast will show you how to use content marketing to build your audience.

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Creatives of all types can learn content marketing in this online course from Michael Boezi, Owner and Managing Director of Control Mouse Media, LLC.Content Marketing for Creatives (Online Course)

A complete online course to help writers, musicians, and visual artists build a business around their creative work, focused on the most difficult part – marketing.

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Recent Blog Posts

COVID-19 Comes to Campus

The spring 2020 semester was a challenge, to say the least. Here’s a quick review of the term and how we dealt with the coronavirus on campus.

Boston For All: Our First Virtual Event

We at Boston For All conducted our first virtual event in support of The Greg Hill Foundation’s Restaurant Strong Fund to provide financial relief to local restaurant workers who have suddenly lost their income. We raised over $3,000 at this event from our generous friends, neighbors, and supporters.

Why Your Author Platform Is So Important to Publishers

Today’s publishing industry takes fewer chances on new authors. Having a strong author platform is one way to show that you are a low-risk investment. Why has this gotten even more important to publishers? Let’s take a look at the shift in power dynamics and what it means for authors trying to get signed.

3 Shows in 1 Week

My band, The Rockmores, is playing three shows this week. If you’re in the Boston/Cambridge area, come spend some time with us this week.

The Customer Journey: Five Common Waypoints

The interaction between you and your customer is unique to your business. But the “customer journey” has some common waypoints as we go from attracting that initial set of customers to developing a stable of loyal advocates.