I’m working on one of these things right now:
My Newest Project
Consider the Source is my new project that audits the way we consume, share, and produce media. This project includes live performances, selected workshops, with early access and exclusive episodes.
My Podcast
Marketing Without the Marketing is about respectful and ethical ways to build an online audience. After taking a long break from it over the summer, I relaunched with a new format and focus. Not for everyone.
My Music
I’ve been writing… a lot. You can hear the result in a series called The Social Distancing Sessions that I’ve been doing with my band The Rockmores. Or in the live performances I’ve been doing in my attic studio.
My Students
I teach a course at Emerson College called Fundamentals of Content Strategy. It is a project-based grad-level course that I designed, based on the stuff that I do in practice with my own clients. COVID made last term a challenge, to be sure. We’re up and running in spring semester, going good so far!
My Activism
I serve as a board member and volunteer at a small organization called Boston For All. We are an activist group that runs a series of community events – 100% of all money raised goes straight to the nonprofit organizations we support. We have raised over $8,000 in four virtual events, with more to come.
My Clients
I’m a practitioner. I run my own business called Control Mouse Media, LLC, helping clients build their audience using content. I do a mix of writing, production, strategy, and training. Though a lot of my work happens behind the scenes, here are some projects of note:
I produce the successful podcast Everyday Sublime by Josh Summers (and built his entire site)- I helped write and edit this cookbook, Vegan Chocolate Treats (affiliate link)
- I wrote all the Web copy for this site, including the detailed product pages: Bixahuman
- Due to my SEO efforts, this single post has been viewed over 250,000 times
Derek Sivers came up with this concept (a “now” page), and my page is included in his collection.