You risk losing your reader’s attention immediately if you are not clear, interesting, informative, and easy-to-follow. The presentation and organization of your content makes a huge difference to how it will be received.
If you are building a business from the ground up, you have to find your first customer. All your efforts should be focused on this important milestone. After all, if you don’t find your first customer quickly, then you may never get your business off the ground.
Begin your book project with a simple content audit. Follow along with The Glass Box Project, a “live” book project designed to help non-fiction authors.
Building a cohesive content strategy is critical to making connections with readers. Authors need to think beyond the book to reach their intended audience.
Articulating your goals up front helps inform your decisions throughout the project. From The Glass Box Project, a “live” book project designed to help today’s authors think like entrepreneurs.
