Content Strategy: Why Do You Share What You Write?

Now that you’ve identified your target audience (“Who“), and the content you intend to create (“What“), it’s worth looking at “Why” you do it. Not just why you write, but, rather, why do you share what you write?

This question is worth examining. If you are like me, writing is hard work. I write to think, to work things out, to explore an idea, or to solidify it. Knowing why you write is what will keep you writing. It’s useful to understand your motivations—and your limitations.

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Chapter 7 of the Good Content Series offers some concrete examples of narrative content, visuals, video, and audio to get you started sharing your work with others.

Read the complete piece here, published by the EdTech Times.  The entire “Good Content Series” can be found here on EdTech Times: http://bit.ly/GoodContentSeries.